Anikesh Bafna, the Founder of Anisue is a Nation level Sports player- a black belt holder in Karate, a medal-winning swimmer and a table tennis champion. Being in sports since childhood and driving the passion of innovation at a young age, made him realize that there is some gap that needs to be filled in the health and fitness industry.
After an extensive research and brainstorming, he came to a conclusion that he needs to fill the void with quality, branded dietary supplements and nutraceuticals, and immunity boosting capsules in the Indian market that empowers a sportsperson or any person, who wishes to stay fit and healthy. This is how Anisue was born.
Anisue has always made a point that multigreen supplements or immunity booster tablets in India that have quality, are expensive (not affordable to all) and those which are affordable, are low on quality.
How do we fill this gap? At Anisue, we have met these two points of affordability and quality by following our deeply embedded and age-old Indian traditions of eating healthy and natural to boost immunity, maintain a happy gut and reduce the risk of diseases.
We swear by natural supplements for the aforementioned health benefits like Apple Cider Vinegar that has great number of benefits, which till date you might not even know.
Anisue identified that drinking Apple Cider Vinegar is not everyone’s cup of tea and that too, first thing in the morning as it is extremely strong and smelly.
Here is where, we came up with his innovation of converting the Apple Cider Vinegar in the form of Apple Cider Vinegar effervescent tablets that can come in a variety of interesting flavors.