Battling the dreadful Covid-19 pandemic has made us all realize the importance of a strong immunity system. Immunity is the body’s first natural defence against disease-causing bacteria and virus and it is no secret that a stronger immunity considerably reduces the odds of getting sick. After the Covid-19 pandemic, most of the people in India have become cautious and careful, when it comes to taking care of their health and fitness. There is a wave of people taking Immunity Boosting Pills not only in India, but across the globe. We, at Anisue, understand the importance of Immunity of your health and hence, are working towards Boosting Immunity through Natural Tablets.
The Story of our Start
Anikesh Bafna, the Founder of Anisue is a Nation level Sports player- a black belt holder in Karate, a medal-winning swimmer and a table tennis champion. Being in sports since childhood and driving the passion of innovation at a young age, made him realize that there is some gap that needs to be filled in the health and fitness industry. After an extensive research and brainstorming, he came to a conclusion that he needs to fill the void with quality, branded supplements and nutraceuticals, and immunity boosting capsules in the Indian market that empowers a sportsperson or any person, who wishes to stay fit and healthy. This is how Anisue was born.
He have always made a point that supplements or immunity booster tablets in India that have quality, are expensive (not affordable to all) and those which are affordable, are low on quality. How do we fill this gap? At Anisue, we have met these two points of affordability and quality by following our deeply embedded and age-old Indian traditions of eating healthy and natural to boost immunity.
Anikesh swears by natural supplements for boosting immunity like Apple Cider Vinegar that has a great number of benefits, which till date you might not even know.
He knew that drinking Apple Cider Vinegar is not everyone’s cup of tea and that too, first thing in the morning as it is extremely strong and smelly. Here is where, he came up with his innovation of converting the Apple Cider Vinegar in the form of Apple Cider Vinegar effervescent tablets that can come in a variety of interesting flavors.
Know Anisue in just 5 minutes!
Anisue Healthcare Pvt. Ltd. is a startup in the Nutraceuticals and Health Supplement segment in India. It was founded by Mr. Anikesh Bafna, a young and dynamic visionary, with the aim of creating affordable and tasty products in the Health & Fitness market of India. Anisue has a diverse spectrum of Immunity Booster Tablets in India- ACVSTRX, Gigagreen and Vitamin C tablets.
ACVSTRX: Apple Cider Vinegar Effervescent tablets, also known as Apple Cider Vinegar Capsules that comes in 3 unique flavors- Raspberry, Cranberry and Green Apple
Gigagreen: Your daily dose of greens in flavorful effervescent tablets. Comes in 3 flavors- Lemony Lime, Green Mango and Cumin Zinger
Vitamin C tablets: Your daily dose of Vitamin C in effervescent tablets
Currently, these products are for B2C- Immunity Booster Tablets market in India. But, very soon, they will be in the B2B market, too.
The name ‘Anisue’ is derived from combining the Founder’s name and ‘Supplements’.
Did you know India’s share in the global market of nuetraceutical and dietary supplement is just 2-3%?
- To make everyone fit and healthy, irrespective of the gender and age
- To be the Best Immunity Booster Tablet Provider in India
- To become a brand that reflects affordability and quality
- To be a Top Player in the nuetraceutical and dietary supplement, and Immunity Booster Tablets segment of India
Top 10 Reasons to Choose Anisue Products
- They are Natural
- They are meant for everyone
- They are easy and quick to consume
- They are easy on the pocket
- They are created keeping ‘health’, ‘immunity’ and ‘fitness’ at the centre
- They are clinically tested and proven to be safe
- They are tasty
- They are of superior quality
- They are Immunity Boosting Pills- the need of the hour
- They are backed by Science
A Little Bit About our Target Market:
People who wish to stay healthy and fit across the globe. We are specifically targeting Indian mothers and homemakers who don’t have time for themselves and have a busy schedule in the morning, which doesn’t allow them to focus on their health, fitness and immunity. These effervescent tablets are non-time consuming in the morning. All they have to do is put the tablet in a glass of water. It takes barely 2 minutes for the tablet to dissolve completely.